
Print Advertising has always had a craft to it that I love. It’s the ultimate space to convey, in one fell swoop = concept, tagline, message, brand image and craft. That’s harder to do in other spaces—Outdoor has to be quicker; Social content would be moving image and take longer to communicate; same for TV. Print is a lost art but still holds the foundational elements that you’ll find in most every other medium.
Keeping Craft + Concept in Print.




































